To amplify commercial relations in mature markets and identify growth opportunities in high-potential countries, these are the objectives of the Federation, which supports some 400 companies in their export activities each year.

The Federation organizes* operations in priority markets called Mode In France. Depending on the objectives of the targeted market, Mode in France can be a presentation, a pavilion or a showroom of French brands.

Since 2020, the Federation offers Market Access by Mode In France, 100% digital operations, whose format changes according to the targeted country (digital meetings, virtual showroom…), to facilitate prospecting, the connection of French brands (mature in export or emerging) with international buyers.

It also manages an annual subsidy plan* that enables fashion brands to be present at major international trade shows.

The Federation also supports fashion brands with :

• Monitoring of growing markets,
• Meetings between international showrooms* and fashion brands,
• Focus on countries to understand their cultural, commercial and administrative specificities.

Partenaire :
Informa

* with the support of DEFI